Branded visual messaging transcends cultures!

Claudio Perez-Korinko

It is not what you say, it is what they see!

Claudio Perez-Korinko

Color-Shock-Value is inspired by strategic creativity!

Claudio Perez-Korinko

Colored background is as important as the foreground in storytelling!

Claudio Perez-Korinko

Visual message encoding eliminates noise!

Claudio Perez-Korinko

Aesthetics form an intention to purchase!

Claudio Perez-Korinko

Readily visible content makes messaging fun and enjoyable!

Claudio Perez-Korinko

Perceptual distinctiveness is achieved by building a network of vivid associations!

Claudio Perez-Korinko

Positive emotions are triggered by what consumers like, visuals!

Claudio Perez-Korinko